Reed Relays and
Electronics India Limited
Manufacturer of Reed Switches, Reed Sensors and Reed-based products
Reed Relays and Electronics India Limited Incorporated in 1971


Coercivity is the demagnetization force required to reduce polarization or induction to zero.

Coercivity (Wikipedia)
A family of hysteresis loops for grain-oriented electrical steel. BR denotes retentivity and HC is the coercivity. The wider the outside loop is, the higher the coercivity. Movement on the loops is counterclockwise.

In electrical engineering and materials science, the coercivity, also called the magnetic coercivity, coercive field or coercive force, is a measure of the ability of a ferromagnetic material to withstand an external magnetic field without becoming demagnetized. An analogous property, electric coercivity, is the ability of a ferroelectric material to withstand an external electric field without becoming depolarized.

For ferromagnetic material the coercivity is the intensity of the applied magnetic field required to reduce the magnetization of that material to zero after the magnetization of the sample has been driven to saturation. Thus coercivity measures the resistance of a ferromagnetic material to becoming demagnetized. Coercivity is usually measured in oersted or ampere/meter units and is denoted HC. It can be measured using a B-H analyzer or magnetometer.

Ferromagnetic materials with high coercivity are called magnetically hard materials, and are used to make permanent magnets. Materials with low coercivity are said to be magnetically soft. The latter are used in transformer and inductor cores, recording heads, microwave devices, and magnetic shielding.

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